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Plan for Profit 2020/2021 – Licensed & Tobacco category guide out NOW!

Unitas Wholesale is delighted to launch the NEW Plan for Profit Licensed & Tobacco 2020/21 category guide which highlights the core range for the licensed and tobacco categories.

New for 2021, the Plan for Profit wine range has been developed with several key suppliers using specific data for the symbols and independents channel. Category Controller – Plan for Profit, Tracey Redfearn states: “The research that Unitas Wholesale has carried out with its supplier partners ensures that the new range caters to a variety of wine shoppers with differing in-store missions. We know that stocking the key brands is imperative for independent retailers and offering shoppers the key wine varietals will encourage them to trade up.”

Retailers will also find further insights on key categories including ‘lager & beer’, ‘cider’, ‘craft ale’, ‘spirits’ and the emerging ‘hard seltzers’ category to help them better understand and grow these areas in store. Price marked and VAT exempt (zero rated) products are also highlighted throughout the guidance.

Accessing Plan for Profit

  • NEW printed copies of the Plan for Profit Licensed & Tobacco category guides are available in selected Unitas Wholesale member depots now.
  • Online versions of the guides and the core and extended product range can be accessed at planforprofit.co.uk and via the Plan for Profit app which is available to download on Google Play or the App Store.

Plan for Profit core range guidance is available in three separate editions which enables us to keep the guidance up to date and relevant to the key trading and seasonal times of the year:

Available now:

Look out for:

NEW Licensed & Tobacco 2020/21

Grocery, Non Food, Chilled & Frozen 2021: October 2021

Grocery, Non Food, Chilled & Frozen 2020/21

Impulse 2021


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